Business/Marketing Minor

Business Division

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Description:

Students who major in marketing will understand the roles and functions of marketing in modern society, as well as possess requisite conceptual and managerial skills for developing and implementing effective marketing strategies in multiple organizational settings.
Starting Fall 2009, students will have the option to add a sports marketing tack to their marketing major.

What types of students succeed in this program?

As future agents of change, marketing students are expected to function well in challenging environments, while dealing with multiple publics.
 

What can I do with this major or minor?

Generally, our students are well prepared for graduate work in marketing, as well as entry level managerial positions in varied industry settings.

What are some of internships or partnerships with this program?

Past and present marketing internships include positions in local businesses such as Alticor, Steelcase, National City Bank, Fifth-Third Bank and major faith-based establishments.

What is the future outlook with a degree in this area?

Services marketing remains the fastest growing sector in the U.S and global economy in recent times, and opportunities abound in future marketing careers for Cornerstone University’s marketing majors.

See admissions (prospective students) or career services (current students) for more information