What can I do with this major?

  •  Event Planning
  •  Marketing Account Manager
  •  Sales Representative
  •  Marketing Manager (for profit or non-profit)
  •  Marketing Research Associate

What are some interesting classes I may take?

  • Marketing Management- A systematic assessment of the roles, responsibilities and tools of the marketing manager and how these are used to develop marketing plans and strategies. Application to current situations will be emphasized.
  • Marketing Problems and Strategies- An in-depth view of marketing strategies and how they are employed to identify and resolve today’s marketing problems, including ethics considerations. Emphasis is on case analysis, concepts applications based on identifiable controllable and uncontrollable forces, the integration and synergy of marketing programs.