Minor in
Business Marketing
On-Campus
REQUEST INFORMATION
Loading...
Pursue Marketing Expertise with a Business Marketing Minor
Stand out with marketing skills that meet today’s growing demand for professionals who can understand audiences and communicate effectively in a digital world. The Business Marketing minor at Cornerstone University helps you interpret market trends, engage consumers, and support strategic initiatives across a wide range of careers. With a Christian worldview, you’ll learn to approach marketing with integrity and a commitment to serving customers and organizations well.
For more opportunities to advance your career impact, explore our B.S. in Accounting, B.S. in Business Administration, B.S. in Business Management, B.S. in Data Analytics, B.S. in Business Finance or B.S. in Business Marketing.
Develop Market-Ready Skills with a Minor in Business Marketing
Build a strong resume with these highly sought-after core business marketing skills acquired through Cornerstone’s career-focused curriculum:
Consumer Insight — Understand audience needs and preferences to inform effective marketing decisions.
Strategic Marketing Planning — Support organizational goals by contributing to marketing plans and coordinated initiatives.
Digital & Social Communication — Use digital tools and platforms to connect with audiences and strengthen brand presence.
Market Research & Analysis — Gather and interpret data to identify trends, opportunities and customer behavior.
Brand Messaging & Campaign Support — Help develop clear, consistent messages that advance organizational objectives.
Christian Worldview & Ethical Decision-Making – Integrate Christ-centered values, integrity, and stewardship into business communications, judgment, and workplace influence.
Enhancing Your Career with a Business Marketing Minor
A Business Marketing minor strengthens your preparation for roles in advertising, digital media, sales, communications, nonprofit outreach, brand support, and customer engagement across a wide range of industries. It also enhances majors in business, communication, design, media, and sport management, providing you with marketable skills that complement your career goals.
Your Degree Starts Here
Start your degree at one of the most affordable Christian universities in the region. An admissions counselor is ready to help you begin the enrollment process.
- Apply — our application is free.
- Set goals — your admissions counselor is here to guide you.
- Maximize your credits — you could transfer in up to 75% of your degree credits.
- Discover affordability — scholarships and grants are available for qualified students.
