Bachelor of Science inBusiness Marketing
Online or On-Campus
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Influence Consumers with a B.S. in Business Marketing Degree
Prepare for a dynamic career in marketing with a Bachelor of Science in Business Marketing from Cornerstone University, available online or on-campus. Gain a comprehensive understanding of marketing, from the buyer’s journey and market research to building brand loyalty. Taught from a Christian worldview, you’ll also develop expertise in branding, digital marketing, consumer behavior, data analysis and communication. Our affordable program will equip you to influence brands and consumers in today’s competitive marketing landscape.
Market-Ready Skills for Marketing Degree Professionals
Build a strong resume with these highly sought-after marketing skills acquired through Cornerstone University’s comprehensive curriculum:
Brand Management – Capabilities to build and maintain a strong brand identity by understanding customer motivations, preferences and purchasing habits.
Market Research & Data Analysis – Analyze consumer data and market trends to inform marketing strategies.
Marketing Strategy – Develop and implement effective campaigns to influence target audiences.
Advertising & Promotions – Create compelling ad campaigns and promotional strategies across traditional and digital media.
Sales & Communication – Strong sales techniques and communication skills for engaging customers and clients.
Project Management – Manage marketing campaigns on time and on budget from start to finish.
Morally Grounded Leadership – Demonstrated ability to inspire and ethically guide teams toward achieving organizational objectives, fostering a collaborative and productive work environment.
Influential Careers with a B.S. in Business Marketing Degree
A Bachelor of Science in business marketing opens doors to a broad range of business industries:
- Marketing Assistant
- Social Media Coordinator
- Fundraiser
- Marketing Coordinator
- Digital Marketing Specialist
- Public Relations Specialist
- Market Research Analyst
- Brand Manager
- SEO Specialist
- E-commerce Manager
- Brand Assistant
- Event Marketing Assistant
- Social Media Manager
- Marketing Analyst
- Sales Representative
- Advertising Manager
- Content Marketing Manager
- Product Marketing Manager
- Email Marketing Manager
- Marketing Director
Your Degree Starts Here
Start your degree at one of the most affordable Christian universities in the region. An admissions counselor is ready to help you begin the enrollment process.
- Apply — our application is free.
- Set goals — your admissions counselor is here to guide you.
- Maximize your credits — you could transfer in up to 75% of your degree credits.
- Discover affordability — scholarships and grants are available for qualified students.
