Undergraduate

At Cornerstone University, you’ll get the full college experience with a Christ-centered worldview. Learn more about the undergraduate experience below.

Adult

Persevere in what you know you’re capable of. Our programs for adults provide a creative approach to learning anchored in Christ-centered virtues as you follow your unwavering purpose.

Graduate

Go further as an influencer in your work and community. Our graduate programs prepare you to open new doors as you reach your God-given potential.

Grand Rapids
Theological Seminary

At Grand Rapids Theological Seminary, we're dedicated to learning, serving and leading through rigorous scholarship and a humble approach to Scripture.

Create Without Ceasing

UndergraduateDiscerning the
Right Way Forward

Explore Undergraduate

Business Marketing

Communication. Sales Management. Advertising. All of these things are vital in business marketing. At Cornerstone University, we take a multifaceted approach to your marketing degree. You will graduate with a comprehensive understanding of business marketing that will drive your career forward.

Degree Type

  • Bachelor of Science
  • Minor

Academic Division

  • Business Division

Format

  • Residential

0%

Of our business marketing graduates from the class of 2019 were employed within six months of graduation.

0:1

Student-to-faculty ratio with an average class size of 22.

0%

Of students participate in internship or practicum experiences.

Lead With
Integrity and Purpose

As a business marketing major, you will be cultivated by knowledgeable professors who have experience in marketing. They’ll take your learning outside the classroom and challenge you to apply what you’ve learned to real-world scenarios and internships. You’ll become a resilient contender in your field, fueled by a passion for strategy and results.

As an influencer for Christ in business marketing, you will lead with integrity and purpose no matter where your career takes you. By using your God-given skills, you can build comprehensive teams and networks of marketers who strive forward despite the odds. Equipped with knowledge in project management, brand awareness and content creation, you will graduate prepared to take on the challenges you’ll face in business marketing.

Careers

Every business needs good marketers. At Cornerstone, we’re in the business of cultivating tomorrow’s business leaders. Take a look at the positions some of our graduates hold.

Opportunities

  • Marketing manager
  • Social media manager
  • Sales representative
  • Brand or product manager
  • Digital marketing manager
  • Event planner
  • Marketing research analyst

Internships

As a student at Cornerstone, you’ll be challenged to take on an internship in your field of study as part of your program. Take a look at some of our local business partners who will help you gain critical experience.

Opportunities

  • Blue Medora
  • Kids Hope USA
  • National Kidney Foundation of Michigan
  • Steelcase
  • American Red Cross of West Michigan

Program Features

The business marketing program at Cornerstone is designed to inspire your intellect, deepen your character and prepare you to lead in your career with influence and wisdom.

Degree Planning Guides

From caring professors to one-on-one advising appointments, we have resources to support you in reaching your goals and being successful in your classes.

Select a sample degree plan to see a list of the classes you’ll take as a student with a major in business marketing.

Business Marketing Three-Year Planning Guide (PDF)

Business Marketing Four-Year Planning Guide (PDF)

Off-Campus Study Opportunities

As a Cornerstone business student, you will have the opportunity to study abroad in places such as Dubai and the Netherlands. While there, you will learn how to combine your faith with business in the global marketplace.

Master of Business Administration 4+1 Program

Cornerstone business marketing majors have the opportunity to qualify for advanced standing in our Master of Business Administration (M.B.A.) program. This gives you the option to earn both bachelor’s and master’s degrees in as few as five years.

Want to Learn More About CU?

Accreditation

CU is dedicated to continuously improving our academic programs to provide you with the skills needed to reach your career goals. Signifying this, our bachelor’s and master’s business programs are accredited by the Accreditation Council for Business Schools and Programs.

Program Learning Outcomes

Program learning outcomes are the foundation of a CU degree. Explore how our business marketing program prepares you with the essential knowledge and 21st-century skills to reach your God-given potential and become a lifelong learner.

I had an incredible experience with professors who truly care about me as a student and more importantly as a person. More times than I can count, I was blessed by the time and extra steps professors took to invest in me.

Paige Bauer (’19)

Faculty

CU professors are devoted to the success of our students. Select a faculty member to learn more about their campus involvement, research interests and teaching responsibilities.

Related Programs

Our Business Division is home to a vast array of programs. Take a look at some other programs related to business marketing.

Admissions Office

Contact

F:
616.222.1418

Hours

MON - FRI: 8 a.m. - 5 p.m.
SAT & SUN: Closed

Want to Learn More About CU?

Connect With CU

Undergraduate

At Cornerstone University, you’ll get the full college experience with a Christ-centered worldview. Learn more about the undergraduate experience below.

Adult

Persevere in what you know you’re capable of. Our programs for adults provide a creative approach to learning anchored in Christ-centered virtues as you follow your unwavering purpose.

Graduate

Go further as an influencer in your work and community. Our graduate programs prepare you to open new doors as you reach your God-given potential.

Seminary

At Grand Rapids Theological Seminary, we’re dedicated to learning, serving and leading through rigorous scholarship and a humble approach to Scripture.